[vc_row][vc_column][vc_column_text]For America’s small businesses, it’s all about accelerating growth and maximizing sales. We want success fast. And ideally, a business should always be steadily growing. But if you’ve ever owned a company before, the odds are you’ve experienced some stagnation in progress. During these times, it can appear like your organization is just spinning its wheels. If you are in this situation, how do you get things moving again?[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_custom_heading text=”Scale up your organization” use_theme_fonts=”yes” css=”.vc_custom_1513278667292{padding-top: 20px !important;}”][vc_column_text]One sure way to generate growth is to identify what’s working and then scale up. However, some processes are simpler to scale than others. For example, if you are buying ads and know that you are netting positive cash flow from them, this could be just a matter of more purchasing – assuming you have the funds. But scaling other facets of your business could be more involved. For example, each sales rep could add thousands per day to your company’s profits. But sometimes hiring more people comes with its own expenses (like having to train, manage, etc.) And then there is the possibility that scaling your business can negatively affect the return you are getting. For instance, with ad buying, there may not be much room to increase spend if your campaign is very targeted. In this case, we’d recommend the next item on our list.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_custom_heading text=”Always be testing new methods” use_theme_fonts=”yes” css=”.vc_custom_1513276424190{padding-top: 20px !important;}”][vc_column_text]If you find something that works, there’s nothing wrong with sticking with it. In a general sense, you should stick with what is effective. But not altering the way we do things from time to time leaves no room for optimization. It can be something little like changing the copy in an email slightly or massive – like migrating to a different CRM. Just make sure that your business is able to deal with all possible undesired outcomes.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_custom_heading text=”Redo your website” use_theme_fonts=”yes” css=”.vc_custom_1513277064888{padding-top: 20px !important;}”][vc_column_text]For a lot of potential customers, your website is their first impression of your establishment. If your website is getting a lot of traffic, not having an up to date site can slow business. It can be hard to see flaws in a site that we are used to navigating. To get a critical view of your website, it’s best to have someone who hasn’t seen the site before tell you what their impressions are. Remember to be sure you are asking someone who will be honest and not afraid to suggest changes (no family members!).[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_custom_heading text=”Get funded!” use_theme_fonts=”yes” css=”.vc_custom_1513277387511{padding-top: 20px !important;}”][vc_column_text]Most businesses grow slowly on there own. But if you are looking for fast growth, taking out capital can make a huge difference. At Cast Capital, one of the most important questions we ask business owners is what they will be using the funds for. If you are in the market for capital, but sure that you have a clear idea and plan that is well thought out. We’ve seen thousands of companies use the funding to grow at rates that would be impossible organically. Check out our application to get started![/vc_column_text][/vc_column][/vc_row]
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